A. 
There are imposed upon the businesses specified in this title license taxes in the amounts prescribed in this title. It is unlawful for any person to transact and carry on any business in the city without first having procured a license from said city so to do and paying the tax hereinafter prescribed or without complying with any and all applicable provisions of this title.
B. 
This section shall not be construed to require any person to obtain a license prior to doing business within the city if such requirement conflicts with applicable statutes of the United States or of the state.
(Prior code § 1-5.18; Ord. 1550 § 4, 1992)
A separate license must be obtained for each branch establishment or location of the business transacted and carried on and for each separate type of business at the same location, and each license shall authorize the licensee to transact and carry on only the business licensed thereby at the location or in the manner designated in such license; provided, however, that if a separate business income tax return is filed for a particular business, it shall, for purposes of this section, be conclusively presumed to be a separate business for which a separate license is required.
(Prior code § 1-5.19)
When any person: (A) by the use of signs, circulars, cards, telephone books, internet or newspapers, advertise, hold out or represent that the person is conducting business in the city; (B) holds an active license or permits issued by a governmental agency indicating that the person is conducting business in the city; or (C) owns and/or maintains a fixed place of business in the city, or rents or leases real property within the city, for business purposes for the benefit or partial benefit of the person; and (D) makes a sale, takes an order, delivers goods as a private carrier to any destination within the city, renders a commercial service or performs any similar act within the city, such facts shall be considered prima facie evidence that the person is conducting business in the city. This includes, but is not limited to, persons who use a Pleasanton address for licensing by federal, state or other public agencies, even if business is done off site out of Pleasanton or business only leases temporary space in Pleasanton.
(Prior code § 1-5.20; Ord. 1093 § 1, 1983; Ord. 1550 § 4, 1992; Ord. 1773 § 1, 1999; Ord. 1976 § 7, 2008; Ord. 2038 § 1, 2012; Ord. 2244 § 2, 2023)